MWA2013 Program

Sunday, December 08, 2013
9:15am - 6:00pm
Prefunction area
Pre-Conference Tour
Photo of Studio Daniel Libeskind, The Run Run Shaw Creative Media Centre, Hong Kong, China © Gollings Photography PTY Ltd.

Studio Daniel Libeskind, The Run Run Shaw Creative Media Centre, Hong Kong, China © Gollings Photography PTY Ltd.

9:15am Meet at the Conference Hotel Lobby to get on the Bus

10:00 to 12:00 Hong Kong Heritage Museum

Bruce Lee:Kung Fu‧Art‧Life

12:30 to 1:30 pm Lunch Chinese DimSum

1:30 to 3:00 City University Hong Kong Run Run Shaw Creative Media Center  (private tour of new immersive installations by Jeffrey Shaw and Sarah Kenderdine)

3:30 to 5:30 Visit the Fotan Artist District

The studio spaces are located in the industrial neighborhood of Fo Tan, where former factory spaces have been converted into Hong Kong based artist galleries and workshops for over 80 studios and 250 artists.

Fee for the tour: $100US to cover transportation and lunch costs.

This tour will run once we confirm 10 attendees for the tour.  If you are interested in joining the tour, please register.

Chair: Daniel Chan



Monday, December 09, 2013
8:00am - 9:00am
4th Floor Corridor
Morning Coffee and Tea
9:00am - 12:30pm
Sung II

Analyzing the Past - Designing the Future: From Multimedia via Hypermedia to the user as 'virtual co-curator'
- Harald Kraemer, China

9:00am - 12:30pm
Sung I

Digital Production: developing, implementing and evaluating your digital project
- Lynda Kelly, Australia

12:30pm - 2:00pm
Amber & Coral 2nd Floor
Workshop Lunch
2:00pm - 5:30pm
Ming I

Developing Digital Strategies
- Michael Parry, Australia

2:00pm - 5:30pm
Ming II

Making it Pretty and Easy: Video for Museums on the Cheap
- Anna Chiaretta Lavatelli, USA

2:00pm - 5:30pm
Sung II

The How-to's, Why-to's, If-to's, Where-to's of Crowdfunding Museum Programs and Projects in Asia
- Leonard Steinbach, USA

2:00pm - 5:30pm
Sung I

Web Archiving Workshop
- Lori Donovan, USA

3:30pm - 4:00pm
4th Floor Corridor
Afternoon Coffee and Tea
5:30pm - 6:00pm
Ming II
First Timer Orientation

Are you new to Museums and the Web?  Our co-chairs, Nancy Proctor and Rich Cherry welcome you to the MWA2013 Conference.  Join an informal session designed to orient first-time attendees and help you get the most out of the conference. A few old hands will explain how to make best use MW and answer questions. Our hope is to speed up the orientation process and to facilitate greater participation and networking.

Chair: Rich Cherry



Tuesday, December 10, 2013
8:00am - 9:00am
Prefunction area
Morning Coffee and Tea
9:00am - 10:15am
Grand Ballroom C
Welcome to Museums and the Web Asia 2013

Welcome to Hong Kong by Dr Louis Ng, Assistant Director of Leisure and Cultural Services Department, Hong Kong Special Administrative Region Government. He heads the department’s museum service (including 14 public museums), visual arts promotion, film archive, built heritage conservation and protection of intangible cultural heritage. Dr. Ng began his career in public museum service in 1988 and worked in various museums as a history curator until 2006 when being appointed to the present position.

Dr. Ng was trained as a historian and holds a PhD in history from Chinese University of Hong Kong and a Graduate Diploma in Museum Studies from University of Sydney. His research and publications focus on Hong Kong history and cultural heritage management.

Chair: Rich Cherry

9:15am - 10:15am
Grand Ballroom
Opening Plenary
Chair: Nancy Proctor

Web of difference: The changing presentation of East & West by museums online
- Susan Chun, USA

10:30am - 12:00pm
Tang II
Content & Connections: How the Web catalyzes museum outreach

Leading edge projects that demonstrate how museums are using the Web to transform the way they engage with audiences in-person as well as online.

Chair: Lori Donovan

Embodying the Museum: The Metropolitan Museum of Art's Connections and 82nd & Fifth
- Teresa Lai, USA

Ignite! Hong Kong Art Portfolio Collection — A New Online Platform Developed by Oi!
- Lesley Lau, Hong Kong

The Forbidden City without Walls: Web Community and Digital Projects at the Palace Museum, Beijing
- Zhuang YU, China

10:30am - 12:00pm
Tang I
Learning in the 21st Century Museum

Papers, projects and research that question and push the boundaries of what museums are by interrogating how people use them to learn in the 21st century.

Chair: Makoto Manabe

A New Norm for Studying Chinese Painting and Calligraphy Online
- Josh Yiu, Hong Kong

Learning in 140 characters: The Future of Museum Learning in a Digital Age
- Lynda Kelly, Australia

Engaging Young Audiences: Integrating Mobile and Public Program Strategies
- Patricia Rodewald, USA

12:00pm - 1:30pm
Sky Lounge
Lunch
1:30pm - 3:00pm
Tang II
New Tools for Discovering Cultural Data

Innovative new tools and approaches to working with large and crowdsourced data sets for galleries, libraries, archives and museums (GLAMs).

Chair: Waltraut Ritter

Where are the pictures? Linking photographic records across collections using fuzzy logic
- Stephen Brown, UK

Pathways to Discovery: Supporting Exploration and Information Use in Cultural Heritage Collections
- Paula Goodale, UK

The Maieutic Engine, beyond recommendation in cultural data
- Maurice Benayoun, Hong Kong

Cultural Interfaces to Environmental Data at the National Science and Technology Centre Questacon (Canberra, Australia)
- Ana Sanchez Laws, Australia

1:30pm - 3:00pm
Tang I
Social Media: Asian Insights

Case studies that index the leading edge of social media practice in museums in Asia.

Chair: Lynda Kelly

flickr a social media building block
- Robert Trio Jr., Hong Kong

Museum Event and Twitter Marketing: A Case Study from Indonesia
- Ajeng Arainikasih, Indonesia

Seoul Museum Week 2013 : Successful collaborated works using gamification
- Hosan Kim, South Korea

3:00pm - 3:30pm
Prefunction area
Afternoon Coffee and Tea
3:30pm - 4:30pm
Tang II
Forum: Digital Strategies

Digital Strategies: How much can we plan for during such rapid change?
- Michael Parry, Australia

3:30pm - 4:30pm
Tang I
How-to: Digital Engagement

Moving outside the boundaries – how museums can engage audiences beyond their walls.
- Elycia Wallis, Australia

4:45pm - 6:00pm
Grand Ballroom C
Mobile in Museums, Lightning Fast!

Short, fast presentations of mobile projects and research, followed by the opportunity to speak with presenters at length at their demonstration booths in the exhibit hall.

Chair: Nancy Proctor

Make Me Pretty and Skinny
- Ken Tran, Canada

A Mobile Guide App Platform Prototype with Front-end Evaluation and Potential Business Model for Museums in Finland
- Shuchen Wang, Finland

TAPIR Guide: An Interactive, Low-cost, and Location-aware Mobile Guide System using Sound Tags
- Gunho Chae, Republic of Korea

Time Lens: an app for family-centred learning at Melbourne Museum
- Timothy Hart, New Zealand

Techcooltour Augmented Reality for Promotion of Roman and Byzantine Itineraries
- Jana Rodic, Serbia

Mudio: A Museum Guide System Using Inaudible High Frequencies in Mobile Devices
- Jongkyu Shin, Republic of Korea

Curious: Curators and the Web
- Eric Espig, Canada

Social Mapping: What Is It and Why Should We Care?
- Matthew White, USA

Opening the Door to Mobile
- Alex Tourski, The Netherlands

6:00pm - 8:00pm
Grand Ballroom B
Exhibitors' Reception and Performance

A reception sponsored by the Exhibitors opens the Exhibit Hall at Museums and the Web Asia. New products, services, and designs are featured in a concentrated gathering of interactive multimedia museum vendors. The Exhibit Hall is also open all day on Wednesday, and from 8:00 am. to noon on Thursday for further interaction with the vendors.

In addition, LUXLAB will be demonstrating State-of-the-art Ultra High Resolution Analytical Scanning solution.

“LUXLAB : State-of-the-art Ultra High Resolution Analytical Scanning solution in Hong Kong”

Building on the resources of the Ide Laboratory, Graduate School of Engineering at Kyoto University, LUXLAB offers analytical digital scanning at ultra-high resolution with true-colour fidelity to GLAM communities in Hong Kong. LUXLAB provides archival quality data for : the preservation of cultural objects, data mining, post-production , art insurance and as the basis for innovations in content display and interaction.

During the reception, Adriel Luis, Curator of Digital & Emerging Media at the Smithsonian Asian Pacific American Center, will perform, “Crack the Looking Glass: Using technology to realize what museums were always meant to be,” – a multi-media, multi-lingual experience.

 

Crack the Looking Glass
- Adriel Luis, USA



Wednesday, December 11, 2013
8:00am - 9:00am
Grand Ballroom B
Morning Coffee and Tea
9:00am - 10:30am
Tang I
Panel: Immersion and Participation
Chair: Deborah Howes

Immersion and Participation in Museums: a digital debate
- Deborah Howes, USA

9:00am - 10:30am
Tang II
Panel: Open Culture, Living Archives
Chair: Waltraut Ritter

Living Archives: Developing Prototypes for the Future of Archives as Resource for Societal Learning, Cultural Awareness and Narratives for Hong Kong
- Waltraut Ritter, Hong Kong

Culturemondo
- Shih-Chieh Ilya Li, Taiwan

10:45am - 12:15pm
Tang II
Panel: Professional Development
Chair: Phyllis Hecht

Museum Professional Training: East-West Collaborations
- Deborah Howes, USA

10:45am - 12:15pm
Tang I
Papers: Digital Evaluation: The Human Side
Chair: Timothy Hart

Sharing museum experiences: an approach adapted for older and cognitively impaired adults
- Galena Kostoska, Italy

Victorian Collections: Measuring the Impact of a Digital Community Museum Project
- Forbes Hawkins, Australia

I-Sho-U: An Innovative Method for Museum Visitor Evaluation
- Sarah Kenderdine, Australia/Hong Kong

12:15pm - 1:45pm
Grand Ballroom B
Lunch
1:45pm - 2:45pm
Tang II
Forum: Mobile Wayfinding and Location-based Solutions
Chair: Nancy Proctor

Finding our way with both hands: Interior location-based systems in museums
- Nancy Proctor, USA

1:45pm - 2:45pm
Tang I
How to: Digital Publishing

Digital Publishing
- Susan Chun, USA

2:45pm - 3:15pm
Grand Ballroom B
Afternoon Coffee and Tea
3:15pm - 4:45pm
Grand Ballroom C
The Google Art Project

Pearl Yao from Google’s Hong Kong-based team demonstrates the Google Art Project and engages in a lively discussion with museum professionals who have participated in GAP and others in the field.

Chair: Leonard Steinbach

Asia Art Museum on Google Art Project : A Web Log Analysis of the National Palace Museum's Participation in the Google Art Project
- Shao-Chun Wu, Taiwan

6:00pm - 8:00pm
Offsite
Conference Reception at Maritime Museum

Join us for the Conference Reception at Hong Kong Maritime Museum.  Maritime Museum is located at the Pier 8 on Central.  You will need to take the Ferry from the Conference Hotel.

Hong Kong Maritime Museum

Central Ferry Pier No. 8
Hong Kong    T: +852 3713 2500

http://www.hkmaritimemuseum.org/

Direction: From the Conference Hotel, please walk to the Star Ferry Pier station at Tsim Sha Tsui (Kowloon) .  It is about 5-10 mins walk.  Take the Ferry to Pier 8.  It is about 8 minutes ride.  From the Pier 8, the Maritime Museum is 3 minutes walk.



Thursday, December 12, 2013
8:00am - 9:30am
Grand Ballroom B
Birds of a Feather Breakfast

Colleagues  huddle over coffee and a full hot breakfast to explore topics of common interest and plan activities for the coming year. Each table is devoted to discussion on a theme proposed by attendees both on the day and in advance.

Join the conversation in person and on-line, on the morning and all year-long!

9:30am - 10:30am
Tang II
How-to: Agile Project Development

A collaborative, iterative, and visitor-centered approach to designing for mobile
- Sara Bodinson, USA

9:30am - 10:30am
Tang I
How-to: Crisis Management

Crisis Management And The Digital
- Linea Hansen, Denmark

10:30am - 11:00am
Grand Ballroom B
Morning Coffee and Tea
11:00am - 12:00pm
Tang I
Forum: Crowdfunding

It's Getting Crowded in Here.... Are We Having Funds Yet?
- Leonard Steinbach, USA

11:00am - 12:00pm
Tang II
How-to: Responsive Design

Responsive Design: How Museums can thrive in the universe of desktops, tablets, smart phones and more
- Jack Ludden, USA

12:00pm - 1:30pm
Grand Ballroom B
Lunch
1:30pm - 3:00pm
Tang I
Panel: A Deep Dive into the Cleveland Museum of Art
Chair: Nancy Proctor

A Deep Dive into Gallery One and ArtLens at the Cleveland Museum of Art
- Nancy Proctor, USA

1:30pm - 3:00pm
Tang II
Panel: Hong Kong Martial Arts Living Archive
Chair: Sarah Kenderdine

Hong Kong Martial Arts Living Archive: A comprehensive digital archival strategy for intangible heritage
- Sarah Kenderdine, Australia/Hong Kong

3:00pm - 3:30pm
Grand Ballroom B
Afternoon Coffee and Tea
3:30pm - 5:00pm
Grand Ballroom C
Closing Plenary: Sree Sreenivasan, CDO at the Metropolitan Museum of Art

Thomas P. Campbell, Director and CEO of The Metropolitan Museum of Art, recently announced the appointment of Sree Sreenivasan as the Museum’s first Chief Digital Officer. In this new role, he will explore new digital opportunities for the Museum and lead its Digital Media Department, which is responsible for managing and producing digital content—especially documentation and interpretive materials on the Museum’s collection—and for delivering it to a variety of audiences, both online and in the galleries.

Mr. Sreenivasan became the first Chief Digital Officer in 2012 at Columbia University, where he has been a professor of digital journalism at Columbia Graduate School of Journalism since 1993 and served as Dean of Student Affairs from 2008 through 2012. He trains and coaches journalists and other professionals around the world about smarter use of social and digital media. In 2012 he became a blogger for CNET News, writing the SreeTips blog about social and digital media. From 2009-2011, he was part of the founding team and a contributing editor at DNAinfo.com, a hyperlocal site named one of the six hottest news startups of 2010 by BusinessInsider. He is also a co-founder, past president, and current board member of SAJA, the South Asian Journalists Association, comprised of more than one thousand journalists of South Asian origin who are based in the U.S. and Canada (www.saja.org).

He appears weekly on WCBS-TV to discuss technology trends and tips, and was a technology reporter for WNBC-TV (2007-2009) and WABC-TV (2000-2007), as well as co-writer of the Poynter Institute’s weekly Web Tips column, aimed at helping media professionals understand the Internet better(2001-2007). He published more than 40 stories in the New York Times between 1996 and 2002, including regular contributions to the “Taking in the Sites” column when the web was new.

Mr. Sreenivasan has been named one of Poynter’s 35 most influential people in social media; one of AdAge’s 25 media people to follow on Twitter; one of SPJ’s top 20 journalists to follow on Twitter; one of OnlineColleges.net’s 50 most social media savvy professors in America; one of GQ India’s 30 digital Indians; and one of the Huffington Post’s 50 media people to follow on Facebook.

His Twitter feed is at https://twitter.com/sree and his tech tips are on Facebook athttp://facebook.com/sreetips.

Mr. Sreenivasan was born in Tokyo and raised in Manhattan, Bhutan, the former Soviet Union, Myanmar, and Fiji. He received his B.A. in history from St. Stephen’s College, Delhi, and subsequently earned a Master of Science degree in journalism from Columbia University. He lives in Manhattan with his wife and two children.

Source: Sree Sreenivasan Named the Metropolitan Museum’s First Chief Digital Officer

Chair: Rich Cherry